Prenly generates article view directly from PDF – with Webarch, in record time - Textalk Webarch

Prenly generates article view directly from PDF – with Webarch, in record time - Textalk Webarch
Prenly is growing with support from Webarch – from PDF to article view in record time.
Prenly is a Nordic e-paper platform used by over 1,000 newspaper brands to distribute digital editions of daily newspapers, magazines, and supplements. The platform is particularly strong in the daily newspaper segment — holding a 100% market share in Sweden — and is expanding rapidly across the Nordics.

One of Prenly’s key competitive advantages lies in how Webarch is used to automatically generate article views and audio directly from print-ready PDFs — without the need for complex editorial system integrations.


Challenge: Delivering article view — without changing editorial workflows


For many newspapers, article view is essential for readability, especially on mobile and tablet. But extracting articles from laid-out pages often requires:
  • Manual exports from editorial systems
  • Custom integrations for each title
  • Risk of errors and delays due to late content changes

Timing is also crucial — daily newspapers often want to release their digital edition the evening before distribution, creating a very tight window between “final page sent to print” and “digital publication.”


Solution: Webarch + Prenly = Automated article generation from PDF

With Webarch as an integrated engine in Prenly’s production flow, newspapers can:

  • Generate article views directly from PDF — without extra work from the editorial team
  • Automatically produce audio versions using AI-based text-to-speech
  • Publish digital editions the same evening as print — thanks to Webarch’s smart page monitoring

Here’s how it works in practice:
  • Throughout the day, Webarch captures pages sent to print, title by title
  • When new or updated pages arrive, article generation runs automatically in the background
  • Before publishing, only the most recently updated pages are processed — saving time and resources
  • The result appears directly in Prenly — as article view, PDF viewer, and/or audio, depending on the reader’s choice


Result: A flexible platform for publishers and readers alike

Thanks to Webarch, Prenly has been able to:
  • Offer article view to all its clients — without technical barriers
  • Publish digital editions on time, even with tight deadlines
  • Become Sweden’s leading e-paper platform for daily newspapers — with 100% coverage
  • Scale up to over 1,000 publishing brands — without production bottlenecks

Prenly shows how user-friendly reading, accessibility, and smart automation can be combined in a solution that works for both small editorial teams and large publishers — all without changing how newspapers are already produced.

Learn more about Prenly at prenly.com